DEVELOP AND IMPLEMENT A PRODUCT ASSORTMENT STRATEGY, CONDUCT COMPREHENSIVE ANALYSIS TO IDENTIFY TRENDS, CUSTOMER PREFERENCES, AND MARKET OPPORTUNITIES FOR NEW PRODUCT CONCEPTS, CREATE AND REFINE INNOVATIVE PRODUCT IDEAS ALIGNED WITH BRAND AND MARKET POSITIONING, OVERSEE THE PRODUCT DEVELOPMENT LIFECYCLE FROM CONCEPT TO MARKET LAUNCH, COORDINATING WITH DESIGN, ENGINEERING, AND MANUFACTURING, SUPERVISE THE CREATION AND TESTING OF PRODUCT SAMPLES, GATHERING FEEDBACK FOR QUALITY ADJUSTMENT, DOING STOCK INVENTORY MANAGEMENT, UPDATE PRODUCT PRICE AND PRODUCT DEVELOPMENT.